LEGAL & DATA PRIVACY

Privacy Policy

Last Updated: October 2026•Effective Immediately•Abhishek Singh trading as Upscale Media

This Privacy Policy describes how Abhishek Singh trading as Upscale Media collects, uses, and safeguards personal information when you visit upscalemedia.co.in or submit an inquiry through our digital channels.

01Identification of the Business

Data Controller & Contact Information

The business operating this website and acting as the data controller for your personal information is:

Business Entity:Abhishek Singh trading as Upscale Media
Jurisdiction / Base:India (providing services to clients in the USA, UK, and India)
Official Website:upscalemedia.co.in
Privacy & Support Email:marketing@upscalemedia.co.in
02Information We Collect

Personal Data Categories

We collect information that you voluntarily submit to us when requesting a digital audit, submitting a project inquiry, or communicating with us. This includes:

  • Contact & Identity Details: Full name, business email address, and telephone/mobile phone number.
  • Business & Technical Information: Company or practice name, existing website URL, service category, budget parameters, and project description.
  • Inquiry Communications: The contents of your messages, requests, and project details shared via contact forms, email, or telephone.
  • SMS Consent Records: Records of your optional consent to receive text messages, including the timestamp of your consent, phone number, and whether you opted into transactional vs. promotional messaging.
03How We Use Your Information

Purposes & Uses

We process personal information for the following specific purposes:

Inquiry Response

Reviewing your submission to assess project viability, respond to questions, and deliver requested growth audits.

Service Delivery

Designing, developing, and deploying website builds, CRM pipelines, Google Business Profile systems, and SEO campaigns.

Direct Communications

Sending project status updates, scheduling discovery consultations, and answering administrative or technical inquiries.

Optional Marketing

Sharing relevant SEO and website development updates, provided you have affirmatively opted in.

04Technology & CRM Processing

Processing Through GoHighLevel / LeadConnector

Our inquiry and contact infrastructure is integrated with GoHighLevel (LeadConnector), an enterprise customer relationship management (CRM) and marketing automation platform.

When you submit a form on our website, your information is securely transmitted to and stored within our dedicated GoHighLevel instance. GoHighLevel acts as a data processor on our behalf, facilitating lead organization, pipeline tracking, appointment scheduling, and communication dispatch in compliance with industry security protocols.

05SMS Data & Carrier Confidentiality

Strict Prohibition on Sharing SMS Opt-In Data

SMS opt-in data and consent records will NOT be sold, rented, leased, or shared with third parties or affiliates for their own marketing or promotional purposes.

We distinguish third-party marketing sharing (which we never do) from strictly necessary technical processing. We share phone numbers solely with service providers and telecom aggregators (such as GoHighLevel/LeadConnector and underlying telecommunication carriers) that are required to transmit, deliver, and document messages specifically on our behalf.

06Analytics & Cookies Disclosure

Cookie & Tracking Technology Practices

In accordance with our commitment to transparency, we have audited this website’s technical footprint:

Optional Meta Advertising Tracking

With your permission, our website loads Meta Pixel to measure page visits and help assess our advertising. Meta may receive page URLs, device/browser information, IP address and cookie identifiers. We do not load this optional pixel before you allow it. You can reject it or withdraw permission using Cookie preferences in the footer; withdrawal stops future tracking by this integration.

Form Functionality & Security Cookies

The embedded GoHighLevel form widget utilizes strictly essential session cookies and technical storage (including Cloudflare Turnstile anti-bot verification and cookie consent management via data-cookie-consent="true") to prevent automated spam and ensure reliable form delivery.

Client Analytics Deliverables

Your advertising choice is stored in your browser. It is separate from consent to SMS or AI callbacks. Rejecting optional tracking does not prevent enquiries or appointment booking.

07Data Retention & Security Practices

Retention & Protection

Retention: We retain personal information for as long as reasonably necessary to fulfill the purposes for which it was gathered, including responding to inquiries, delivering agreed-upon agency deliverables, maintaining business records, and satisfying applicable legal, accounting, or regulatory obligations. We do not maintain data longer than operationally needed.

Security: We implement administrative and technical safeguards to protect your personal data against unauthorized access, loss, or alteration. These measures include encrypted HTTPS transport and secure credential management within our CRM providers. However, no digital transmission over the internet or cloud infrastructure can be guaranteed as 100% impenetrable; visitors transmit information at their own calculated risk.

08Individual Rights

Access, Correction, & Deletion

Depending on your location and applicable data protection legislation (such as under GDPR, UK GDPR, or the India Digital Personal Data Protection Act), you have rights regarding your personal information, including:

  • Requesting confirmation of whether we hold personal data concerning you and obtaining a copy of that data.
  • Requesting correction or updating of inaccurate or incomplete contact records.
  • Requesting erasure or deletion of your personal records from our active CRM database.
  • Revoking previously granted consent to receive marketing communications at any time.

To submit an access, correction, or deletion request, please email our privacy team at:

marketing@upscalemedia.co.in
09Policy Updates

Modifications

We may update this Privacy Policy from time to time to reflect operational changes, revised CRM features, or statutory requirements. Any revisions will be published on this URL with an updated effective date. We encourage visitors to review this page periodically.

Have Questions or Want to Opt Out?

Contact Abhishek Singh at marketing@upscalemedia.co.in

UPSCALE MEDIA

Upscale Media builds websites, manages advertising, and connects CRM and follow-up systems for contractors and local service businesses.

System Offerings

Review Plan

Objective review of website conversion, local map pack signals, and speed-to-lead.

Upscale Media Integrated Lead Systems

Serving trade contractors, roofing companies, remodelers, and local service businesses. All setup packages and monthly management scopes are explicitly documented. Advertising spend is paid directly to advertising platforms by the client.

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